swiftcover.com was a fast-growing online car insurer, but it was stuck in the 'me-too' world of personal finance, jostling for space with other insurance firms.

Brazil created a campaign that added personality to the brand, linking it to issues that consumers care about, such as service and value for money, helping to extend its reach to other sections of the media including motoring, travel, consumer affairs and of course the news agenda, notching up £3 million worth of coverage.

We also created the Swift Awards and swiftrelief.co.uk a campaign to celebrate great local businesses that scored excellent regional media exposure and online coverage.