21Mar

This month Facebook announced that Warner Bros will be using www.facebook.com to allow its customers to rent and stream films. Launching with The Dark Knight, users will pay $3 (roughly £1.85) per to rent a film for two days. Crucially, if Facebook decides to use personal data to decide which films to suggest to you, […]Continue Reading

18Feb

The last thing the internet needs is another post with a five step plan telling you how to “do” Twitter. Instead, we want to point you in the way of someone who’s doing it well. Last week, we chanced across Sevenoaks Police’s Twitter page. What’s so special about it? In a world full of social […]Continue Reading

07Feb

Plenty has been written about social media as an effective tool for global brands, and growing number of small businesses have been getting in on the act too. Penderyn, the Welsh whisky distillery, has won praise for using social media to punch above its weight and develop an international presence, for example. While researching local […]Continue Reading

25Jan

PR, like any other marketing discipline, is going through major transitions, and in 2011 I think we will see a number of significant trends which may evolve our industry further. Here are five for your consideration: 1. No More PR Boxes Everyone has their own perception and interpretation of exactly what PR is – thus […]Continue Reading