When I started my own PR career as an account assistant (many moons ago), I wanted big-name brands, a bit of glamour and, most of all, a good salary. Money was the most important factor for me – as it is for many new execs. From listening to those we interview at junior level, who […]Continue Reading


Longer days and spring sunshine are doing great stuff for us over at Brazil HQ. We’ve been crafting some big new initiatives and producing creative work for old and new clients alike.   CLIENTS + CAMPAIGNS Earlier this month we looked into driver’s motoring habits for swiftcover.com, investigating what effect a frantic Monday morning or […]Continue Reading


February may be the shortest month of the year, but a lot happened at Brazil. We launched our new sports division, won (and celebrated!) the first ever Chartered Institute of Insurers award and expanded the London team, on top of lots of great client work.   AWARDS SEASON The Oscars and the Brit Awards play […]Continue Reading


2014 is undoubtedly a big year in sport. From the Olympics in Sochi and the Commonwealth Games in Glasgow, to the World Cup in Brazil and World Championships in volleyball, swimming and other sports, this year is a real treat for fans.  Mind you, the less said about the cricket the better. It isn’t just […]Continue Reading


Some of our other achievements…   With new campaigns about to hit the press, and so many other things going on at the agency, it’s sometimes easy to forget what we’ve accomplished. Our recent AXA RoadSafe Schools campaign is developing into a momentous campaign. Having launched in 2013  after months of planning, it’s great to […]Continue Reading


We’re chuffed to say that our hugely successful AXA RoadSafe Schools campaign is now officially “award-winning”! It was a great evening at the inaugural CII (Chartered Insurance Institute) awards in London last night. Our particular thanks to Jonathan Dimbleby for keeping us all entertained with anecdotes littered with mention of many of the world’s most […]Continue Reading


It’s been a busy start to the year here at Brazil. Our new London HQ is nearly ready for for unveiling, as we are just putting the finishing touches to 54 Marshall Street. In one step closer to world domination, we’re delighted to have finally brought Brazil to Brazil, through our joint venture with award-winning agency Central […]Continue Reading


After a five year search to find the right partner, we can finally say that Brazil has arrived in Brazil. We have forged a strategic alliance with Central Press – a like-minded, independent PR & Social Media agency. We’ve put a lot of time into finding our ideal partner in South America, and we think […]Continue Reading


After three happy years in Archer Street, we’re moving to our own building on Marshall Street (parallel to Carnaby Street). From Wednesday 6 November, our new address will be: Brazil 54 Marshall Street Soho London W1F 9BH Our phone numbers will remain unchanged (main number: 020 7785 7383) and you’re welcome to come and visit […]Continue Reading


Google has recently closed its Google Reader service: cue outrage and dismay from its legions of fans across social media. The response reached such hysteria that you could have been forgiven for mistaking it for a cruel personal tragedy or a national bereavement. And yet, on some level, this was a response entirely appropriate for […]Continue Reading