06Nov

On October 27, 2014, PR Week reported that SuperVitality, a sports nutrition company run by former England Rugby player Lewis Moody has engaged Brazil to handle its PR and social media. Dorset-based SuperVitality provides nutrition products and diet and training plans for people who have dietary issues. Brazil, which won a competitive pitch, will focus on […]Continue Reading

29Aug

In what is believed to be a world’s first for a PR agency, Brazil has entered into a joint venture (JV) with its long-standing client, ChangeGroup, the global currency exchange company.  In this groundbreaking deal, both parties will be equally responsible for the operations of an online money exchange venture. The 50/50 JV involves the […]Continue Reading

19Jun

Over the past 10 years, we’ve worked with many types of businesses across most sectors. But whatever the brand and regardless of the budget, I believe there are three elements which make a campaign great.   LEGITIMACY It’s vital to prove that a business has the correct foundations in place. Journalists are bombarded daily with […]Continue Reading

30May

  CLIENTS + CAMPAIGNS Last week, we hosted 50 thirsty journalists and drinks trade experts at the launch event of The Whisky Sessions. Marcus Bonfanti’s incredible guitar set went down well, as did the signature Whisky in the Jar cocktails! We had even whisky novices converted, and journalists were requesting their own bespoke cocktails by […]Continue Reading

02May

April has been a blockbuster month at Brazil. CLIENTS + CAMPAIGNS We hinted last month that we were about to launch something completely new for swiftcover.com. The insurer is now able to offer a 10% discount to all customers who use dashcams. Apart from being a brand new way to help save customers’ money, this […]Continue Reading

04Apr

When I started my own PR career as an account assistant (many moons ago), I wanted big-name brands, a bit of glamour and, most of all, a good salary. Money was the most important factor for me – as it is for many new execs. From listening to those we interview at junior level, who […]Continue Reading

31Mar

Longer days and spring sunshine are doing great stuff for us over at Brazil HQ. We’ve been crafting some big new initiatives and producing creative work for old and new clients alike.   CLIENTS + CAMPAIGNS Earlier this month we looked into driver’s motoring habits for swiftcover.com, investigating what effect a frantic Monday morning or […]Continue Reading

03Mar

February may be the shortest month of the year, but a lot happened at Brazil. We launched our new sports division, won (and celebrated!) the first ever Chartered Institute of Insurers award and expanded the London team, on top of lots of great client work.   AWARDS SEASON The Oscars and the Brit Awards play […]Continue Reading

24Feb

2014 is undoubtedly a big year in sport. From the Olympics in Sochi and the Commonwealth Games in Glasgow, to the World Cup in Brazil and World Championships in volleyball, swimming and other sports, this year is a real treat for fans.  Mind you, the less said about the cricket the better. It isn’t just […]Continue Reading

19Feb

Some of our other achievements…   With new campaigns about to hit the press, and so many other things going on at the agency, it’s sometimes easy to forget what we’ve accomplished. Our recent AXA RoadSafe Schools campaign is developing into a momentous campaign. Having launched in 2013  after months of planning, it’s great to […]Continue Reading